{"id":5066,"date":"2026-07-09T22:51:41","date_gmt":"2026-07-09T21:51:41","guid":{"rendered":"https:\/\/nothingtec.com\/?p=5066"},"modified":"2026-07-09T22:51:42","modified_gmt":"2026-07-09T21:51:42","slug":"por-que-nothing-no-fabricara-telefono-compacto","status":"publish","type":"post","link":"https:\/\/nothingtec.com\/en\/2026\/07\/09\/por-que-nothing-no-fabricara-telefono-compacto\/","title":{"rendered":"Will Nothing make compact phones in the future? Carl Pei settles the debate"},"content":{"rendered":"<p>Many users have been asking for it for years in forums, social networks and comment sections: a powerful and, above all, smartphone, <strong>compact<\/strong>. The idea of being able to operate a device entirely with one hand that doesn&#039;t add bulk to your pocket remains the holy grail for a very vocal segment of the tech community. However, Carl Pei, CEO of Nothing, has once again made the company&#039;s position as clear as the back of their devices: <strong>there will be no compact Nothing in the short term<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"750\" src=\"https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf.webp\" alt=\"top productos nothing y cmf\" class=\"wp-image-3835\" style=\"aspect-ratio:16\/9;object-fit:cover;width:500px\" srcset=\"https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf.webp 1500w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf-300x150.webp 300w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf-1024x512.webp 1024w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf-768x384.webp 768w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf-816x408.webp 816w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/12\/top-productos-nothing-y-cmf-400x200.webp 400w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/amzn.to\/4lakT9F\" target=\"_blank\" rel=\"noreferrer noopener\">Nothing Product<br>Deals on Amazon<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p>The debate is not new, but Pei wanted to settle it by analyzing the harsh reality of the market and explaining why a brand in full growth cannot afford to listen to the wishes of a nostalgic minority.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">The disconnect between internet noise and actual sales<\/h4>\n\n\n\n<p>There is a huge gap between what technology enthusiasts demand online and what the average consumer ends up buying in stores. However, <a href=\"https:\/\/nothingtec.com\/en\/tag\/carl-pei\/\" data-type=\"post_tag\" data-id=\"250\">Carl Pei<\/a> , CEO of Nothing, has once again made the company's stance clear in a way as transparent as the back of their devices: there will be no compact Nothing phone in the near future. Recent history shows that <strong>these types of products completely bomb in today's market<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-x wp-block-embed-x\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"es\" dir=\"ltr\">Will Nothing make compact phones in the future? Here&#039;s what Carl Pei thinks.<br><br>\ud83d\udcad &quot;I love compact phones... but we don&#039;t yet have enough scale to take a blind risk.&quot;\"<br><br>\ud83d\udcc9 &quot;You hear people asking for them all the time... and then it fails miserably...&quot; <a href=\"https:\/\/t.co\/Om4T3hwU9I\">pic.twitter.com\/Om4T3hwU9I<\/a><\/p>\u2014 RuudHesp (@ruudhesp) <a href=\"https:\/\/x.com\/ruudhesp\/status\/2075335205234036797?ref_src=twsrc%5Etfw\">July 9, 2026<\/a><\/blockquote><script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>The most obvious and painful example for the industry was Apple with its &#039;Mini&#039; versions. If one of the largest corporations with the most loyal customers on the planet had to cancel the iPhone 12 Mini and iPhone 13 Mini due to disappointing sales, the chances for other manufacturers are minimal. Brands in the Android ecosystem have also tried to keep this niche alive with powerful, compact offerings, but the general public&#039;s response has always been the same: <strong>sales volume does not offset development costs<\/strong>. Even current trends towards extremely thin devices seem to suffer the same fate of commercial indifference.<\/p>\n\n\n<p style=\"text-align:center; font-size:10px; color:#999; margin-bottom:10px;\">ADVERTISING<\/p>\n<div style=\"min-height:300px; text-align:center;\">\n    <ins class=\"adsbygoogle\"\n         style=\"display:block\"\n         data-ad-client=\"ca-pub-8703083052597032\"\n         data-ad-slot=\"7174952478\"\n         data-ad-format=\"auto\"\n         data-full-width-responsive=\"true\"><\/ins>\n    <script>\n         (adsbygoogle = window.adsbygoogle || []).push({});\n    <\/script>\n<\/div>\n\n\n<h4 class=\"wp-block-heading\">The Nothing scale: no room for blind betting<\/h4>\n\n\n\n<p>For a young company like Nothing, the product strategy needs to be extremely precise. While tech giants can afford to experiment with niche formats or absorb the losses of a failed model, emerging brands don&#039;t have that safety net.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u00ab&quot;Every product we make has to be a success. We don&#039;t yet have the scale to take blind risks with products that may or may not work.&quot; \u2014 Carl Pei, CEO of Nothing.<\/p>\n<\/blockquote>\n\n\n\n<p>Launching a phone involves a massive investment in custom internal component design (since reducing the motherboard size and fitting the battery is a costly engineering challenge), production lines, and marketing. If the product doesn't sell well, the financial impact on the company would be devastating. The logic of \"if you make it, they'll come because nobody else is\" is, according to Pei, a business fallacy: <strong>if users aren't buying small phones from Apple, they're not going to buy them from Nothing either<\/strong>.<\/p>\n\n\n<p style=\"text-align:center; font-size:10px; color:#999; margin-bottom:10px;\">ADVERTISING<\/p>\n<div style=\"min-height:300px; text-align:center;\">\n    <ins class=\"adsbygoogle\"\n         style=\"display:block\"\n         data-ad-client=\"ca-pub-8703083052597032\"\n         data-ad-slot=\"7174952478\"\n         data-ad-format=\"auto\"\n         data-full-width-responsive=\"true\"><\/ins>\n    <script>\n         (adsbygoogle = window.adsbygoogle || []).push({});\n    <\/script>\n<\/div>\n\n\n<h4 class=\"wp-block-heading\">Is there hope for the future?<\/h4>\n\n\n\n<p>The door isn&#039;t locked forever, but the condition for seeing a compact phone with Nothing&#039;s aesthetic is clear: <strong>the global market must change<\/strong>. Only if this category becomes a significant and profitable slice of the technology pie again will the London firm seriously consider entering the game.<\/p>\n\n\n\n<p>For now, the brand&#039;s efforts will remain focused on standard-format devices that ensure a healthy sales volume, allowing the company to continue scaling and maturing its software and hardware ecosystem.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1704\" height=\"959\" src=\"https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro.webp\" alt=\"\" class=\"wp-image-1580\" style=\"aspect-ratio:1;object-fit:cover;width:300px;height:auto\" srcset=\"https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro.webp 1704w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro-300x169.webp 300w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro-1024x576.webp 1024w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro-768x432.webp 768w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro-1536x864.webp 1536w, https:\/\/nothingtec.com\/wp-content\/uploads\/2025\/04\/CMF-Nothing-publi-Phone-2-pro-816x459.webp 816w\" sizes=\"auto, (max-width: 1704px) 100vw, 1704px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/amzn.to\/4iOw6KI\" target=\"_blank\" rel=\"noreferrer noopener\">View deal on AMAZON<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Muchos usuarios llevan a\u00f1os pidi\u00e9ndolo en foros, redes sociales y secciones de comentarios: un tel\u00e9fono inteligente, potente y, sobre todo, compacto. La idea de poder manejar un dispositivo completamente con una sola mano y que no abulte en el bolsillo sigue siendo el santo grial para un sector muy ruidoso de la comunidad tecnol\u00f3gica. Sin [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[59,38],"tags":[250,190,210],"class_list":["post-5066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articulos","category-noticias","tag-carl-pei","tag-noticias","tag-opinion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfHar\u00e1 Nothing tel\u00e9fonos compactos en el futuro? Carl Pei zanja el debate - NothingTec<\/title>\n<meta name=\"description\" content=\"Carl Pei explica detalladamente los motivos por los que Nothing no fabricar\u00e1 tel\u00e9fonos compactos, analizando los fracasos de Apple y la realidad del mercado actual.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nothingtec.com\/en\/2026\/07\/09\/por-que-nothing-no-fabricara-telefono-compacto\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfHar\u00e1 Nothing tel\u00e9fonos compactos en el futuro? Carl Pei zanja el debate\" \/>\n<meta property=\"og:description\" content=\"Carl Pei explica detalladamente los motivos por los que Nothing no fabricar\u00e1 un tel\u00e9fono compacto, analizando los fracasos de Apple y la realidad del mercado actual.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nothingtec.com\/en\/2026\/07\/09\/por-que-nothing-no-fabricara-telefono-compacto\/\" \/>\n<meta property=\"og:site_name\" content=\"NothingTec\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-09T21:51:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-09T21:51:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nothingtec.com\/wp-content\/uploads\/2026\/07\/telefono-compacto-nothing-phone-carl-pei.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"ruudhesp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ruudhesp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ruudhesp\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/nothingtec.com\\\/2026\\\/07\\\/09\\\/por-que-nothing-no-fabricara-telefono-compacto\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nothingtec.com\\\/2026\\\/07\\\/09\\\/por-que-nothing-no-fabricara-telefono-compacto\\\/\"},\"author\":{\"name\":\"ruudhesp\",\"@id\":\"https:\\\/\\\/nothingtec.com\\\/#\\\/schema\\\/person\\\/ad5dcb7dc957d71f8fc93bef0837ca29\"},\"headline\":\"\u00bfHar\u00e1 Nothing tel\u00e9fonos compactos en el futuro? 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Carl Pei settles the debate - NothingTec","description":"Carl Pei explains in detail the reasons why Nothing will not manufacture compact phones, analyzing Apple&#039;s failures and the reality of the current market.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nothingtec.com\/en\/2026\/07\/09\/por-que-nothing-no-fabricara-telefono-compacto\/","og_locale":"en_GB","og_type":"article","og_title":"\u00bfHar\u00e1 Nothing tel\u00e9fonos compactos en el futuro? 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La idea de poder manejar un dispositivo completamente con una sola mano y que no abulte en el bolsillo sigue siendo el santo grial para un sector muy ruidoso de la comunidad tecnol\u00f3gica. Sin&hellip;","_links":{"self":[{"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/posts\/5066","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/comments?post=5066"}],"version-history":[{"count":1,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/posts\/5066\/revisions"}],"predecessor-version":[{"id":5069,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/posts\/5066\/revisions\/5069"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/media\/5068"}],"wp:attachment":[{"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/media?parent=5066"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/categories?post=5066"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nothingtec.com\/en\/wp-json\/wp\/v2\/tags?post=5066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}